I don’t know what it is precisely about the man but Jim Rohn is the person most revered by real business people the world over seeking inspiration, wisdom and motivation. For forty odd years he took timeless principles and presented them in ways that stirs the mind, moves the heart and incites action. Icons of the personal growth movement such as Jack Canfield, Mark Hanson and of course Tony Robbins, credit him as being their single most important influence.

Here are some of his core messages. 

  1. Form Your Own Peer Advisory Group.

‘You are the average of the five people you spend the most time with.’

Back in Conamara it’s said that ‘aithníonn ciaróg ciaróg eile’ or in the English equivalent ‘like attracts like’ or ‘birds of a feather flock together.’

Rohn himself acknowledged that his chance encounter at 25 with a man called Earl Shaoff was the single most critical success factor in his journey to becoming a multi-millionaire at a young age. In his writings and speeches he espouses that you constantly ask yourself the following questions.

  • Who am I around?
  • What are they doing to me?
  • What have they got me reading?
  • What have they got me saying?
  • Where do they have me going?
  • What do they have me thinking?
  • And most important, what do they have me becoming
  • Then ask yourself the big question: Is that okay?

Depending on your findings you now have three strategies regarding the people you’re most surrounded by.

  • Sever your association with toxic, negative and destructive people. A client of mine recently told me they’d stopped listening to Joe Duffys Liveline programme and had noticed an appreciable improvement in their mood.
  • Limit your association with  certain people. I once used ring my mother prior to giving a talk and immediately would be assailed with questions like ‘what happens if you forget your lines’ or ‘what will happen if they don’t like your points! My mother, who’d never given a talk in her life in front of a big audience, became instantly petrified at the thought of her doing it and would immediately convey her fear and terror to me. I’m paid to be in good form and uplift people so I had to form an agreement with my Mother that I’d never, ever, ever call her prior to a gig but I’d always call afterwards. It worked swimmingly for thirty years.
  • Expand your association with people who inspire, motivate and lift you up. 
  1. Learn and Apply The Formulae for Success and Failure.

‘Success is nothing more than a few simple disciplines practiced every day, while failure is simply a few errors in judgement, repeated every day. It is the accumulative weight of our disciplines and our judge,nets that lead us to either fortune or failure.’

‘Now why would someone make an error in judgment and then be so foolish as to repeat it every day? The answer is because he or she does not think that it matters.

‘On their own, our daily acts do not seem that important. A minor oversight, a poor decision, or a wasted hour generally doesn’t result in an instant and measurable impact. More often than not, we escape from any immediate consequences of our deeds.

‘If we have not bothered to read a single book in the past 90 days, this lack of discipline does not seem to have any immediate impact on our lives. And since nothing drastic happened to us after the first ninety days, we repeat this error in judgment for another ninety days, and on and on it goes. Why? Because it doesn’t seem to matter. And herein lies the great danger. Far worse than not reading the books is not even realising that it matters!

Failure’s most dangerous attribute is its subtlety. In the short term those little errors don’t seem to make any difference.

‘One of the exciting things about the formula for success—a few simple disciplines practiced every day—is that the results are almost immediate. As we voluntarily change daily errors into daily disciplines, we experience positive results in a very short period of time. When we change our diet, our health improves noticeably in just a few weeks. When we start exercising, we feel a new vitality almost immediately. When we begin reading, we experience a growing awareness and a new level of self-confidence. Whatever new discipline we begin to practice daily will produce exciting results that will drive us to become even better at developing new disciplines.

In conclusion on this point success is neither magical nor mysterious. Success is the natural consequence of consistently applying basic fundamentals.

  1. ‘There are only about a half dozen things that make 80% of the difference in any area of our lives.’ It’s your business to discover them and apply them.

This is a build on the Pareto Principle and I’m taking the liberty of summarising ‘a half dozen things’ that Jim would suggest.

  • ‘The book you don’t read won’t help.’ I love this. Not a word wasted in this sentence. What will you read this week?
  • ‘We generally change ourselves for one of two reasons: inspiration or desperation.’ Commit therefore this week to get both inspired and desperate.
  • ‘You cannot succeed by yourself. It’s hard to find a rich hermit.’ Or as my partner Colm O’Brien is wont to paraphrase. ‘To travel fast go alone. To travel far go together.’
  • ‘If you go to work on your goals, your goals will go to work on you. If you go to work on your plan, your plan will go to work on you. Whatever good things we build up end up building us up.’ What good things will you build up this week?
  • ‘If someone is going down the wrong road, he doesn’t need motivation to speed him up. What he needs is education to turn him around. If you motivate an ass you still only have a motivated ass.’ Or as Caroline Boles told me so many years ago when I got lost enroute to Kilmallock. ‘Pádraic there’s no point going faster if you’re going in the wrong direction.’
  • Time is more valuable than money. You can get more money, but you can’t get more time.’ Never begin either your day or week until it is first finished on paper.

If you’re interested in becoming part of a dynamic Peer Advisory group I’m happy to say that we’re planning forming ones in Galway, Sligo and Letterkenny in early October. We began one in Limerick last week which is now full but it worked wonderfully for all the reasons that Jim Rohn would give in the post above. Please contact me on 087-2647817 or email me at p@omaille.ie